Founded by former Lotte Berk instructor Michelle Austin in 1999, Fluidity evolves the original bar workout and women’s fitness to a whole new level with a workout that single-handedly develops whole-body strength and flexibility.
The original Fluidity Bar and Fluidity classes debut at Reebok Club in New York City.
Fluidity introduces its logo - symbolizing the graceful form and movement of the human body.
The Company debuts its Fluidity Bar home unit – featuring the same stability of its gym unit, but designed for smaller spaces.
Fluidity is graded an “A” by The Today Show and is Fitness Magazine’s January 2008 cover story.
Now that yoga and Pilates are fitness mainstays, in-the-know exercisers are moving on to Fluidity.” – Elle Magazine
In 2002, the MIT-designed Fluidity Bar gym unit rolls out to NYC gyms.
On January 5, 2006, Fluidity launches its Fluidity Bar home unit and workout DVDs to a national TV audience.
Fluidity’s more than 200,000 customers are women and men of all ages and fitness levels – from 18 to 78!